Website
UI/UX
Cloud Trust
CloudTrust is a decentralized document storage platform that uses blockchain technology to give individuals and businesses full ownership, security, and transparency over their most sensitive files. Despite having powerful technology under the hood, their existing website felt overly technical and alienated non-crypto-native users. I was brought on to redesign the entire marketing website — making blockchain feel approachable, secure, and human without dumbing down the product.
Year
2026
Client
Cloud Trust
Industry
Blockchain & SaaS
Roles
UI/UX and Visual Designer
About
CloudTrust had a classic Web3 problem — their product was genuinely innovative, but their website looked and sounded like it was built for developers, not decision-makers. The homepage was packed with jargon like "immutable ledger verification" and "decentralized node architecture." Their target audience — founders, legal teams, and operations managers — bounced within seconds. They needed a website that communicated one thing clearly: your documents are safer here than anywhere else. Period.
More Works
